All these issues are capped when about implementation. Failure to implement each of the companies target big business consumes valuable resources specifically time, people and money. These resources may have been already earmarked for other initiatives.
Effective implementation is what separates the success of companies of not so successful. Many authors of Rick Page in "Hope is not a strategy" to Laurence Haughton and Jason Jennings in "Not the Big that Eat the Small, It's the Fast that East Slow" write about the affects of poor implementation.
Possibly why implementation continues to vex today is because business executives seeking a response ineffective through a business plan, rather than a strategic business plan. A recent search using Overture inventory showed that searches for business plan were more than 200 times more than for strategic business plan (148650 x 614). From these searches, he suggests that entrepreneurs may be looking at the wrong answer.
Why choose a strategic business plan over a business plan? The answer is simple because a strategic business plan defines "who does what Until When" through the critical success factors and supporting goals that are in alignment with the plans of sales and marketing.
Monday, 9 June 2008
Subscribe to:
Post Comments (Atom)
0 comments:
Post a Comment