All businesses, regardless of size or stage of development, would have a formal business plan being prepared by management and their accountants have not, and fortunately, there are now many many free templates available on the Web for business plan, they contribute to business planning.
Why prepare a business plan?
There are four main reasons why you should prepare a business plan. These are not mutually exclusive, and that the company changes and grows the business plan should be regularly checked and monitored, as these issues apply equally to a company established, a start-up.
The first is to plan, at large. When you create a business plan ready in the first place, plan, and the process is one of the ideas of what you do in business, how you will, what are the individual projects must be completed in order to achieve the ultimate goal and if through them, what resources you need to have in place and if so, what are the risks and how they are managed, and so on.
The second is to put your action plan is therefore possible to assess and understand how the financial and business needs. You can control the sensitivity involved in forecasting and review key financial risks and potential benefits.
It is essential that the third reason to prepare a business plan, which is often seen by some managers, wrongly, in my opinion, that the real purpose of the exercise is to get investors or lenders to support a funding application language.
The fourth reason is that the plan provides an objective reference and benchmarks to measure progress and success of the company can be controlled.
So, what the original reason for the creation of a planning exercise, should always keep management process as an opportunity to plan in the reality of the company, not just as an exercise to a document that n has never yet seen to be produced.
What should a business plan?
Now you can find many examples of business models in the network plan, use the header and content in them, because there is no definitive list of the contents vary. In general, however, if a business plan for the following items in a packet format that lenders or investors in general, offer to find acceptable.
* Company, including the ID and company logo;
* Content;
* Summary includes a brief summary of the plan, not all areas will be more than, for example, two pages;
* History and Current Status;
* Products or services;
* The market;
* Operations;
* Management and staff, including an organizational chart, if necessary;
* Financial analysis is a summary of financial projections;
* Agreement investors or donors and the level of production, where the plan will be used to increase the funds in which they are offered to support you and see what's in it for the donors, and
* SWOT analysis is a synthesis of the positive aspects, opportunities and risks of the company.
The plan should also provide adequate services, including financial information, audited financial accounts are protected up to date management accounts and financial projections for three years, each of which must, of course, to bind with the body of the plan. It is also non-financial information necessary for the plan includes, in general, the CV of each director and other key employees, examples of marketing materials, details about the activities of professional consultants and all other documents that may be relevant significant support for new orders.
To what extent can or should change the format?
If you are considering a business model, I think it does not allow the circumstances of your business. Every business has its own characteristics and each author has his own style so that each plan will be different.
While the qualifications listed above are applicable to most companies, the center of attention, depending on the purpose of the plan and beneficiaries.
If the plan is written for internal use can focus on tasks such as marketing or operations and the set of attributes, deadlines, goals and opportunities are seized, and are then used to coordinate and monitor a program all agreed.
If you prepare your business plan, a loan application, and data on finance and trade, particularly its support for the analysis of cash flow, critical parts of the document will be. The banks will be particularly interested in the activities under warranty, all other existing loans and are closely examined, the financial forecast.
If the plan is to demonstrate that potential investors, you must ensure they comply with the requirements of the Financial Promotion Order, how to do it, may result in criminal penalties. As a creditor, to check for potential investors and financial projections in the proposed business plan, but also to establish ourselves on a possible review of the company at the time of departure.
What makes a good business plan?
How will hopefully be clear from the comment above, depends on this part, be the one to be used, but no business plan must:
Concise - Keep it short and precise;
Comprehensive - providing a potential sponsor additional funds so understand the situation, product, market, financial need is the ability, the ability of key personnel and financial forecast is, if possible;
Of course - must be written in plain English (and spell correctly checked and corrected), but the message or phrases to be clarified so that they understand the target audience may know what you expect of them and all important, which in it for them;
Property clearly need to be able to present and answer questions, even the financial projections and assumptions of potential donors.
The last point is crucial. Too often, when potential donors to talk to entrepreneurs about the numbers in a plan that was presented, will receive the reply: "Oh, my accountant figures set up for me", which immediately raises the question of how the realistic forecasts.
Tuesday, 25 October 2011
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